Intenção de Compras- Dia das Mães 2022

A pesquisa de intenção de compras no Dia das Mães mostra as principais tendências de consumo no período. Alguns dados apurados:

Perfil socioeconômico do consumidor
Gasto médio
Período e local de compra
Tipos de presentes

Foram ouvidas 2.105 pessoas, entre os dias 30 de março e 18 de abril, nas cidades de Blumenau, Chapecó, Criciúma, Florianópolis, Joinville, Lages e Itajaí

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